Every year hundreds of thousands of restaurants open with great expectations, and every year almost as many close down. The successful restaurateur is a combination of entrepreneur, entertainer, and magician. Your success in owning a restaurant will come as a direct result of solid business practices and your ability to entertain and satisfy your customers. Start and Run a Profitable Restaurant is a practical guide in "how to" and "how not to" proceed in this volatile business, covering the following: -- Formulating a business plan-- Budgeting and financing-- Choosing a location-- Designing a menu-- Creating atmosphere through decor-- Hiring and managing employees-- Attracting customersStart and Run a Profitable Restaurant will not only help you decide if you have what it takes to prosper as a restaurant owner but will also set you up to do so.
