YouTube for Business: Online Video Marketing for Any Business

<p>To any businessperson or marketing professional, YouTube's 20 million viewers are a tempting target. <br>How can you tap into the potential of YouTube to promote your business and sell your products or services?</p> <p>The answers in<i> YouTube for Business</i> show you how to make YouTube part of your online marketing <br>plan-and drive traffic to your company's website. In this book you'll learn how to:</p> <p> </p> <p>* Develop a YouTube marketing strategy</p> <p>* Decide what types of videos to produce</p> <p>* Shoot great-looking YouTube videos-on a budget</p> <p>* Edit and enhance your videos</p> <p>* Create a presence on the YouTube site</p> <p>* Manage a video blog</p> <p>* Generate revenues from your YouTube videos</p> <p>* Produce more effective YouTube videos</p> <p> </p> <p> <b>Includes profiles of</b> </p> <p> <b>successful businesses</b> </p> <p>* Blendtec</p> <p>* Charles Smith Pottery</p> <p>* Annette Lawrence, ReMax ACR Elite Group, Inc.</p> <p>* Stone Brewing Company</p> <p>* D-Link</p> <p> </p> <p>Author <b>Michael Miller</b> has written more than 80 how-to books over the past two decades, with more than </p> <p>one million copies in print. His best-selling books include <i>YouTube 4 You</i>, <i>Tricks of the eBay Business Masters</i>, </p> <p> <i>Absolute Beginner's Guide to Computer Basics</i>, and <i>Googlepedia: The Ultimate Google Resource</i>.</p> <p> </p> <p>Front cover quote:</p> <p> </p> <p> <i>&quot;Never thought you could use YouTube for your business? Well, think again! This book gives you </i> </p> <p> <i>a complete overview of why, how, and the technology to get you started.&quot;</i> </p> <p> <i> </i> </p> <p>- Rhonda Abrams, USAToday small business columnist and author of <br> <i>Successful Marketing: Secrets &amp; Strategie</i> </p> <p> </p>