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Geoffrey A. Moore

Geoffrey A. Moore is an American author, organizational theorist, and management consultant best known for the business classic *Crossing the Chasm* and for his work on technology adoption and high-tech market strategy. He has advised major technology companies and has been involved with firms such as The Chasm Group, the Chasm Institute, and Geoffrey Moore Consulting.

business management technology
Crossing the Chasm: Marketing and Selling Technology Projects to Mainstream Customers
Crossing the Chasm: Marketing and Selling Technology Projects to Mainstream Customers
2002
 Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers
Crossing the Chasm, 3rd Edition: Marketing and Selling Disruptive Products to Mainstream Customers
2014
 Escape Velocity: Free Your Company's Future from the Pull of the Past
Escape Velocity: Free Your Company's Future from the Pull of the Past
2011