Drive: The Surprising Truth About What Motivates Us

<b>The <i>New York Times</i> bestseller that gives readers a paradigm - shattering new way to think about motivation.</b><br><br>Most people believe that the best way to motivate is with rewards like money - the carrot-and-stick approach. That's a mistake, says Daniel H. Pink (author of <i>To Sell Is Human: The Surprising Truth About Motivating Others</i>) . In this provocative and persuasive new book, he asserts that the secret to high performance and satisfaction-at work, at school, and at home - is the deeply human need to direct our own lives, to learn and create new things, and to do better by ourselves and our world.<br><br>Drawing on four decades of scientific research on human motivation, Pink exposes the mismatch between what science knows and what business does - and how that affects every aspect of life. He examines the three elements of true motivation - autonomy, mastery, and purpose-and offers smart and surprising techniques for putting these into action in a unique book that will change how we think and transform how we live.