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Tourism Marketing for Developing Countries: Battling Stereotypes and Crises in Asia, Africa and the Middle East by Eli Avraham

Tourism Marketing for Developing Countries: Battling Stereotypes and Crises in Asia, Africa and the Middle East

Eli Avraham
316 pages
Palgrave Macmillan
Feb 2016
Hardcover
Business & Investing WSBN
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Tourism Marketing for Developing Countries examines media strategies used by destinations in Asia, the Middle East and Africa to battle stereotypes, negative images and crises in order to attract tourists .
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About this book
Pages 316
Publisher Palgrave Macmillan
Published 2016
Readers 0

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