Online Book Marketing: The Least Expensive, Most Effective Ways to Create Book Buzz by Lorraine Phillips

Online Book Marketing: The Least Expensive, Most Effective Ways to Create Book Buzz

Lorraine Phillips
360 Books, LLC
Jun 2011
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If you're an author or publisher who really wants to sell books, then you've got to create a platform that connects, communicates and builds long-term relationships with your readers online. "Online Book Marketing" will show you how. With a conversational tone that will put readers at ease, the book covers topics such as how to effectively use Twitter, Facebook, LinkedIn and YouTube; methods for engaging readers through articles, newsletters, audio podcasts and videos; ways to drive targeted traffic to your website or blog; and how to use search engine optimization (SEO) techniques that will increase visibility on the Web. This valuable guide is filled with hundreds of resources and there's a FREE companion workbook available for download from onlinebookbuzz.
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About this book
Publisher 360 Books, LLC
Published 2011
Readers 0