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The Advertising Research Handbook

Name: The Advertising Research Handbook
Author: Charles E. Young
ISBN: 9780976557401

Charles E. Young

250 pages

Ideas in Flight

Apr 2005

Paperback

Business & Investing WSBN

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Whether you are a beginner or a veteran, this Handbook will help you become an expert. This useful and insightful book explains how advertising works and how to do research to tell in advance whether yours will work.

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About this book

Pages 250

Publisher Ideas in Flight

Published 2005

Readers 0

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