More by Philip Kotler
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Families and the European Union: Law, Politics and Pluralism (Law in Context)
Confronting Capitalism: Real Solutions for a Troubled Economic System
Winning Global Markets: How Businesses Invest and Prosper in the World's High-Growth Cities
Entrepreneurial Marketing: Beyond Professionalism to Creativity, Leadership, and Sustainability
H2H Marketing: Case Studies on Human-to-Human Marketing (Springer Business Cases)
Marketing for Non-profit Organizations