“This book dispels the myths surrounding the process of starting a business, and gives hope and encouragement to people who would like to give it a try.” – Tim Berry , Founder and CEO, Palo Alto SoftwareCreators of the World’s Most Popular “Bruce Barringer and Duane Ireland’s new book, What’s Stopping You? is an insightful and thought-provoking examination of nine common myths that discourage individuals from starting new businesses. … This book is much-needed and long overdue…. The value of What’s Stopping You? is that it effectively debunks the false premises that too often preclude acts of business start up. What’s Stopping You? is an encouraging, instructive, and eloquently written book that would be a valuable addition to any aspiring entrepreneur’s bookshelf.
